Advertising for Garnier cream with a Russian actress. Beauty dossier of Ekaterina Klimova

Actress Ekaterina KLIMOVA shares her secrets of beauty and self-care

Lipstick or lip gloss?
If for every day, then shine. Translucent, moisturizing, with a pleasant aroma. Such as Juicy Tubes, 22 Melon, Lancôme.

Short or long hair?
Depends on the roles offered. But, in my opinion, long hair looks more feminine.

Dyeing or natural hair color?
I usually get my makeup done at the salon. But recently I decided to test the properties of the long-lasting and nourishing cream color Color Naturals (shade 6.34), Garnier. And I dyed my hair myself. My mother and even the child’s nanny joined the experiment. Everyone was happy. This product has good value for money. And most importantly - a completely predictable result.

Luxurious or inexpensive beauty products?
As for inexpensive products, I have Garnier hand cream - very good. But sometimes I’m ready to pay just for the beauty of the bottle. So I got Angel body cream, Thierry Mugler, which turned out to have a magical aroma and delicate texture.

Eyeshadow or eyeliner?
Dior pencil. It is easy for them to draw a line along the eyelashes.

Spa or sports?
Sports don't fit into my work schedule. I prefer relaxing spa treatments.

Long, beautiful, well-groomed hair is the dream of every woman. Even celebrities struggle with thin, naturally brittle hair: some put it in a hairstyle, others add artificial strands. But there are stars who are lucky: they have simply luxurious hair! And spring is the best time to experiment with hairstyles and show yourself in all your glory. “StarHit” collected 10 stars with gorgeous manes and discovered their personal hair care secrets.

The actress believes that long hair looks more feminine than short haircuts. Catherine has naturally luxurious hair: thick, shiny, silky. It is no coincidence that she was chosen as the face of an advertising company for hair dye. During this period, in an interview, Klimova said: “Lately I have changed my hair color five times! First for various roles, then for filming a commercial for Garnier Color Naturals, after which it was necessary to return the hair to its previous shade and continue working in the film. That’s why I regularly use Kérastase, Opalis, L’Oréal Professionnel, Alterna hair care.” By the way, Katya shared a hair care tip that actress Tatyana Lyutaeva once told her: in order for your hair to shine, after washing it you need to rinse it with cold water.

As a child, the singer's head looked like a dandelion due to her curly hair. The girl dreamed of even and smooth hair, like her classmates. Now Sedokova is happy with her appearance and, of course, knows how to emphasize all her advantages, including her beautiful shiny thick curls. She applies expensive hair masks even at night. Anna regularly takes special vitamins. “Before styling with a curling iron or hairdryer, I always apply balm or serum to them. And I go to the hairdresser with my healing mask. The salons have a climazone that warms the head, so the mask is better absorbed when exposed to heat. For home care, I advise you to apply a mask, wrap your head in a cellophane cap and dry it with a hot hairdryer for about fifteen minutes. In the end, your hair will thank you.

Ksenia Borodina knows how to experiment with hair. She trusts trusted professionals for haircuts, care and coloring. Two years ago, she chose a short bob to get rid of split ends and hair that had been damaged by styling and coloring and to grow healthy hair. Ksyusha began to care for her hair with organic cosmetics consisting of natural ingredients. On social networks, the TV presenter posts the name of the cosmetics she uses. In two years, Borodina managed to grow long, luxurious locks. Ksenia achieved this result thanks to regular salon care procedures.

The actress staged an experiment only once: in the fifth grade, she persuaded her mother to cut off her braid. But soon Sveta realized that only long hair suited her and, letting go of the braid, she never parted with it. This is how Svetlana was remembered in the film “Bless the Woman!” - a real Russian beauty. Khodchenkova never uses a hairdryer or styling products, as she has manageable hair that holds its style. The blond beauty's cosmetic bag contains masks and serums. Regular use of these products allows you to achieve the effect of healthy ends, which the actress trims every six months. Svetlana considers the advice that her mother gave her as a child useful: after washing, rinse your hair with mineral water, after releasing the gas from it.

The singer is flawless from her shoes to the ends of her hair. In everything related to her hair, Alexandra relies on specialists: care, coloring, styling. At home, Savelyeva combs her hair only with natural bristle brushes, regularly makes masks and takes Swedish vitamins for hair, nails and skin. “I feel comfortable being a blonde. I can’t imagine myself in any other color,” says Alexandra. The singer says that on vacation she dries her hair in the wind. Her hair is naturally curly, and since Sasha always dreamed of a smooth hairstyle, she herself learned how to straighten her hair with a hairdryer using Frizz-Ease, John Frieda.

The singer has thick beautiful hair. Nastya prefers to wear them loose, while her curls are always fixed and look well-groomed and obedient. This is the result of constant care. At home, Stotskaya suggests trying this recipe: buy any hair mask, add a spoonful of olive oil to it, stir and lubricate your curls, put a cap on your head and go to bed. And in the morning, wash off the mask and wash your hair with your shampoo. Your hair will become well-groomed and silky. In the salon, the singer does the “Happiness for Hair” treatment once a month, and after coloring she does color lamination. The result is healthy, well-groomed curls.

The TV presenter participated in our project “Lose Weight with StarHit,” and on the set we could see more than once that Ekaterina paid no less attention to her Head and Hair than to her ideal snow-white skin. Shampoos are chosen for shine and volume. He never buys two-in-one products, because he believes that shampoo should be in one bottle and conditioner in another. “I have always been a girl with a braid. I’ve never dyed my hair in my life, so when I needed to cut my hair and dye it red for a shampoo advertisement, it was a real revolution for me, since a new hair color entails a change of wardrobe,” said the actress. True, Strizhenova soon returned to her usual dark hair color.

The singer knows how to take care of her long hair herself. Katie has a mask that she does regularly for shine, health and to prevent hair loss. The recipe is simple: take a bag of colorless henna and basma, brew them with half a glass of hot water. After three minutes, add a tablespoon of cocoa to the mixture and mix. We also pour the beaten yolk and a spoonful of burdock oil into the mask. Mix again and the medicinal composition is ready. “This mask should be rubbed into the roots of the hair or applied to the entire length for an hour and a half. Then wash your hair with shampoo,” the singer advises.

The TV presenter says that she was blessed with good hair by nature. Victoria follows the following care rules: “I make a kefir hair mask, do not dry my hair with a hairdryer, use conditioner and regularly visit the hairdresser, and take vitamins.” Here is Bonya's mask recipe: take a glass of kefir, a tablespoon of melted honey and a tablespoon of olive oil. Mix all ingredients thoroughly. Distribute the resulting mixture over the entire length of the hair, and then rub it into the scalp. Warm your head with a bath cap. After an hour, wash your hair with shampoo.

The actress prefers naturalness and naturalness in everything: a minimum of makeup, loose hair. Ravshana played one of her first roles in the TV series “Barvikha”. Remember the high school girl with her stylish bob? The hairstyle suited the actress, but she grew her hair out and began to look simply stunning. Kurkova wears her thick long hair slightly disheveled, this effect is created on purpose: after washing the hair is slightly dried naturally, then a little styling product is applied to it, after which the hairstyle is fluffed with hands, creating the impression of slight negligence. Ravshana says that she leads a healthy lifestyle, she is against extensions: nails, eyelashes, hair. Kurkova is proud of her long, thick, strong hair and maintains its beauty by taking special vitamins and making masks. Here are a couple of tips from Ravshana: “To make your hair beautiful and shiny, add lemon juice to the water when washing your hair. In winter, always wear a hat. Do not dry your hair with a hairdryer, but naturally. Make maxis from fresh vegetables and fruits. Use hair straighteners and curling irons as little as possible.”

GRAZIA: Ekaterina, what do you remember most from your communication with the Garnier team?
EKATERINA KLIMOVA: First of all, collaboration with director Trian George: he does not staged, but live shots, full of movement. Garnier also has an excellent team of expert practitioners. When I need advice on hair care, I go to the brand's website and study recommendations from stylists and trichologists. Very comfortably!

GRAZIA: What hair care rules do you follow?
E.K.: I like to apply egg yolk before washing my hair. In addition, I like oils, especially olive and shea butter. By the way, they are contained in the new Garnier paint. These components help nourish the hair during coloring. And during filming - to maintain a healthy appearance of curls, exhausted by daily heat styling.

GRAZIA: What is included in the “basic composition” of your cosmetic bag?
E.K.: I know this is not entirely correct, but I really love changing my makeup! Trying some new cream is one of life’s little joys for me. In general, it all depends on the condition of the skin at the moment. If you just need good care, then I like La Prairie products. A more budget-friendly option is Babor, especially their rose water toner. If problems arise after heavy makeup, then there is nothing better than Holy Land creams.

GRAZIA: What are your favorite facial treatments?
E.K.: When choosing salon programs, I try to completely trust the recommendations of my cosmetologist Elena Starostina. If she advises doing this or that procedure, I prefer not to argue with her and do everything. I think that choosing care based on advertising is not entirely correct. It should be prescribed by a specialist who at least has a medical education.

GRAZIA: What sacrifices would you never make for beauty?
E.K.: I do not rule out that in some cases botulinum toxin injections may be simply necessary - for example, to hide a pronounced defect, but I myself am unlikely to ever decide on them. I think facial expressions should be natural! I also avoid facial massage. I heard that this is not the most useful procedure, especially if you do it irregularly. But I just love body massage!

GRAZIA: If you could write a script for your ideal vacation, what would it be?
E.K.: Fly with your children somewhere where there is sea and sun. I hope to travel to Nice and Monaco soon. I look forward to making some pleasant purchases there! Shopping is an important part of a good mood for me.

GRAZIA: Tell us about your latest successful acquisition!
E.K.: Tegin cashmere coat and jumper. I love cashmere! For me, it’s like a protective layer not only from the cold, but also from any other troubles.

GRAZIA: One of your latest works is the 16-episode film “The Cancellation of All Restrictions,” in which you played together with your husband Igor Petrenko. What is the picture about?
E.K.: This is a modern melodrama about a successful businesswoman whose family relationships are not going well. The story does not seem fictitious - it is true, real. It shows a very relevant conflict between work and home. I think every woman has encountered this at least once.

GRAZIA: And you too?
E.K.: Certainly. But for me the answer was always obvious. No matter how my career develops, children are the most important thing to me. We spend a lot of time together and are constantly inventing new activities. One of our latest hobbies is classical music. I recommend that anyone who wants to teach their children to use it should equip themselves with headphones! We also watch educational films from the Discovery, BBC, and Animal Planet channels. It's great to discover the world with children.

GRAZIA: You play sports together...
E.K.: Now each of them has decided on their own look. Lisa went to tennis, Matvey chose judo, and Korney chose karate. The only thing that unites us in this regard is swimming. I go to the pool myself. I identify a problem that needs to be thought about and swim for forty minutes. At the end of the session - a ready-made solution!

GRAZIA: Are there things you definitely forbid for children?
E.K.: I've been lucky with them, so there's no need to be very strict! Lisa brings exceptionally good grades, Matvey has just started school, and Korney studies at home. Well, except that the iPad has become a forbidden entertainment: I only allow it to be used on weekends.

GRAZIA: Do you monitor your children’s nutrition and what regime do you follow?
E.K.: From their very infancy, I tried not to expose my sons to all sorts of harmful goodies: soda, chips, popcorn. The only sweet thing we have in the house is chocolate. I myself follow one ritual, but every day: before breakfast, I drink a glass of warm water on an empty stomach. Plus I try not to mix products. This cannot be called separate nutrition; rather, I am inclined to “purity” of taste. For example, meat with pineapples, even in a Michelin-starred restaurant, will not tempt me. But baked veal with steamed vegetables, from my point of view, is both tasty and healthy.

The famous cosmetics brand Garnier has launched another advertising campaign aimed at promoting the Garnier Color Naturals line of hair dyes. Famous theater and film actress Maria Kulikova took part in Garnier hair dyes. The actress first became the face of an advertising campaign for a famous cosmetic brand. Together with Maria Kulikova, the popular theater and film actress, a beauty with luxurious brown hair, Ekaterina Klimova, who has long been familiar to viewers from past commercials, also took part in the shooting of the Garnier Color Naturals advertisement.

The shooting of the Garnier Color Naturals advertisement with Kulikova and Klimova took place in a pavilion with snow-white walls. According to the script of the commercial, actress Maria Kulikova appears first in the frame. The heroine of an advertisement for Garnier Color Naturals hair dyes shows viewers luxurious, iridescent hair dyed with Garnier dye in the tone “Shining Blonde.” The woman, looking at the camera, says: “Deep nutrition, rich color.” At this very moment, actress Ekaterina Klimova also entered the shooting game, saying: “This is about my paint!” shows the audience luxurious deep chestnut hair. “Garnier Color Naturals are not just for brunettes. “These are more than 30 shades,” says Maria Kulikova, holding Garnier Color Naturals paint in the tone “Shining Blonde” in her hand. Next, popular actresses take turns showing off their hair in front of the cameras, which is saturated with health and has a rich color. When watching a Garnier advertising video, one gets the impression that the heroines are participating in a playful photo shoot for a fashionable glossy publication. The shooting of the Garnier Color Naturals advertisement could not have happened without the participation of professional stylists and makeup artists, who created the luxurious image of the main characters Maria Kulikova and Ekaterina Klimova.

In Garnier’s video, along with the filmed footage of the actresses, there is also high-quality graphics in the form of avocado oil pouring, as if under a microscope. The animation frames present in the advertising of Garnier paints with Klimova and Kulikova were inserted into the filmed video sequence at the video editing stage using matchmoving.

As for the musical accompaniment, throughout the entire advertisement for Garnier Color Naturals, a melody familiar from past commercials plays in the background, which has already become the hallmark sound card of a series of advertisements for hair dyes from the Garnier Color Naturals line. Slogan: “Deep nutrition - rich colors!” In the new advertising, Garnier also remained not base, as did the musical accompaniment.